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Superdry and me...and a confession

By Chris Bailey | Tuesday 19 December 2023

Disclosure: I own shares in one or more of the stocks mentioned. I wrote this article myself, and it expresses my own opinions. I am not receiving compensation for it (other than from ShareProphets). I have no business relationship with any company whose stock is mentioned in this article.

As the saying goes, “you have to kiss a lot of frogs before you find your prince”. Or was it toads? Anyhow, I am not interested in frogs, toads or princes, but the underlying concept is a realistic one: if you want to do alright as an investor over time, then you are going to have to accept that you are going to make a bunch of mistakes. I know online that apparently some people spend ten minutes a day doing a couple of deals, and then they start driving the luxury car but I think most of us know the reality: the investment game is always 90% perspiration and 10% inspiration. The other day, I had a look back at the choices and performance numbers of my personal pension fund since I left the institutional investment world a little over ten years ago.
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