UK 06:26 Tuesday, 22 September 2026
Breaking news and expert analysis on fast-moving AIM and LSE listed shares
I am not suggesting that Mars, the owner of the Skittles brand of sweets, is going bust. But I wonder if the woke millenials in its UK marketing department have covered themselves in glory this year.
Chewy, unhealthy and not actually that pleasant to eat, the USP of skittles is that, like the LGBT flag, they come in a rainbow assortment of colours. And thus some bright spark decided that to show how progressive this aggressive capitalist corporation was, it would mark Pride Month by packaging non rainbow skittles not in the normal rainbow packaging but in a black and white celebratory packet as you can see below.
LGBT History Month is February. Pride Events occur throughout the summer. But Pride Month is June, to mark the anniversary of the Stonewall riots and is something that organisations such as the BBC celeberate hard for the entire 30 days.
I watched these packets appear on the shelves at my local petrol station over in free England in the first week of June. And they stayed on the shelves and they stayed on the shelves and they stayed on the shelves. Now, as you can see below, they are being knocked out at half price as the store tries to clear packets and packets of the foul tasting things before the sell by date.
This area of the ShareProphets.com site is for independent financial commentary. These blogs are provided by independent authors via a common carrier platform and do not represent the opinions of ShareProphets.com. ShareProphets.com does not monitor, approve, endorse or exert editorial control over these articles and does not therefore accept responsibility for or make any warranties in connection with or recommend that you or any third party rely on such information. The information available at ShareProphets.com is for your general information and use and is not intended to address your particular requirements. In particular, the information does not constitute any form of advice or recommendation by ShareProphets.com and is not intended to be relied upon by users in making (or refraining from making) any investment decisions.
