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Imperial Brands really should be loved by ESG investors

By Chris Bailey | Wednesday 28 September 2022


Disclosure: I own shares in one or more of the stocks mentioned. I wrote this article myself, and it expresses my own opinions. I am not receiving compensation for it (other than from ShareProphets). I have no business relationship with any company whose stock is mentioned in this article.


Another ‘interesting’ day in the financial markets but, fortunately, not all my pension fund holdings are down today. I see Burberry (BRBY) has announced another senior corporate change as “Daniel Lee has been appointed Chief Creative Officer” from Monday 3 October 2022, as “Riccardo Tisci will be stepping down as Chief Creative Officer and leaving the Company at the end of this month”. As you all know I am a big fashion expert (not!), so clearly the newbie’s Bradford background, profile as an “award-winning designer and one of the most exciting British creative talents of his generation”, combined with his recent three years as the Creative Director at Bottega Veneta “where he helped reinvigorate the Italian luxury brand”, is all very exciting stuff. I am completely unsurprised the stock is up 3% today given all of that then! And moving on from one area of excitement, to another: the world of ESG and Imperial Brands (IMB).

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