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Whilst Next is boring that does not make it dull

By Chris Bailey | Thursday 24 March 2022


Disclosure: I have no positions in any stocks mentioned, and no plans to initiate any positions within the next 72 hours. I wrote this article myself, and it expresses my own opinions. I am not receiving compensation for it (other than from ShareProphets). I have no business relationship with any company whose stock is mentioned in this article.


I am sure many of you have shopped at a Next (NXT) store, from one of its catalogues or online over the years. Next may not be super-fashionable or super-cheap but it is super solid, hence why over the last five years the shares have not embarrassed themselves like M&S (MKS), boohoo (BOO) or Debenhams have. But I need to have a think about Next shares because since I last wrote about the company in early January the stock is down over 20%. So whilst I did title my article ten weeks ago “Good job Next, but your positive Christmas trading is factored in”, is the share price now cheap?

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