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Superdry: popcorn time!

By Chris Bailey of Financial Orbit | Sunday 21 October 2018


Disclosure: I have no positions in any stocks mentioned, and no plans to initiate any positions within the next 72 hours. I wrote this article myself, and it expresses my own opinions. I am not receiving compensation for it (other than from ShareProphets). I have no business relationship with any company whose stock is mentioned in this article.


Tom mentioned clothing retailer Superdry (SDRY) in a bearcast just under a week ago  and highlighted the recent profits warning, which was based on warm weather hitting sales of fleeces and the like.  The shares are down at five plus year lows and this is starting to have an impact...on the rhetoric from one of the founders.  I was amused to read in an article in the deadwood press earlier today that: 

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