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Cellular goods launches on – you just could not make this up

By Tom Winnifrith | Wednesday 15 November 2023

Disclosure: I have no positions in any stocks mentioned, and no plans to initiate any positions within the next 72 hours. I wrote this article myself, and it expresses my own opinions. I am not receiving compensation for it (other than from ShareProphets). I have no business relationship with any company whose stock is mentioned in this article.

I had to check that this announcement was not dated April 1. It is surely a spoof. In short, an ecommerce website with bugger all traffic generating bugger all sales belonging to Chill Brands (CHLL) is now going to stock a range of overpriced products made by Cellular Goods (CBX) for which there is not, and has ever been, any material demand. It really is totally pointless. The gross profits generated by either party will be less than the cost of publishing the RNS. So why tell us?
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