Disclosure: I have no positions in any stocks mentioned, and no plans to initiate any positions within the next 72 hours. I wrote this article myself, and it expresses my own opinions. I am not receiving compensation for it (other than from ShareProphets). I have no business relationship with any company whose stock is mentioned in this article.
Nobody has written about retailer Joules (JOUL) on this website for a good while now. I cannot claim that its key features of 'quality, Britishness, family values, colour and humour' naturally attract me to its stores or online shop...but then if the retail industry just relied on consumers like me, then it would be in a much poorer state than even in today's troubled times…
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