UK 02:01 Sunday, 25 October 2026
Breaking news and expert analysis on fast-moving AIM and LSE listed shares
Most purchasers of Jaguar cars are older men, the vast majority of whom will be straight. Folks like me who think fondly of Inspector Morse and his Motor. I suspect folks like me are in short supply in the Jaguar marketing department which will be stuffed full of all sorts of diverse young folks with liberal arts degrees. And they have served up the advert below as part of a "rebranding". There is already a backlash. Sales will fall. It will be withdrawn. Nobody will be fired. Life goes on.
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