UK 09:19 Monday, 5 October 2026
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Disclosure: I own shares in one or more of the stocks mentioned. I wrote this article myself, and it expresses my own opinions. I am not receiving compensation for it (other than from ShareProphets). I have no business relationship with any company whose stock is mentioned in this article.


SBRY

The Advice of Others

My father originally advised me that Sainsbury’s (SBRY) was a good buy at 315p. “In the long term they’re good value at this price.” I did my own research, saw that the PE was low and the yield attractive. I didn’t have any shares in the supermarket sector and never had, so it was good from a ‘diversity’ view I guess. I bought the share.

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Comments

  1. Emotions , Emotions ……………….. My biggest losses in 30 years have all been conviction investments on long trades. When shit hits the fan you cant bare to sell and hang on way too long .
    All my very big wins have been trading short term of shares that are not investment grade material . Trades lasting as little as a day through too a couple of months . Huge winners for me have been junk like Cupid , Blinx , Wsg ,Qpp etc . Biggest losers by a long way lloyds bank , Rbs ,

    My best conviction play in recent times is LGO and still running albeit top sliced .

    Just pointing out there is more than one way to skin a cat and your own psychology and trading comfort zones must play a big role in choosing winning strategies .
    I could never go for seven years with out selling a share . You cant take it with you and I like spending the gains on boys toys and the like too much . Otherwise what is the point .
    I enjoyed the program on telly the other night about trading which featured an investment club of old men all aged over 70 . They gave up investing and swapped to trading because investing was just too boring and they had nothing to discuss at thier weekly meeting when previously operating choose and hold strategies . They were living for the next trade at 70 plus ……….. keeps you young .

  2. Mark and Wildrides, being an old boy but not seventy yet, totally agree, good advice, investing is for old farts who don’t have much time left any way, I’m trading in the now, existential, yippeeeeeeeeeee,, its ok hav’nt lost my marbles yet, that’s for investors.

Complete Coverage

That Was the Week that Was 7 Days of ShareProphets

Monday »

Clown
Win a bottle of champagne from Lucian Miers MMT contest
  • By Tom Winnifrith
  • 5 October 2026, 09:15

Sunday »

Bearcast
Tom Winnifrith Bearcast: As YOUR hard earned cash is being used to punt on an AI ramp, I look at the whacky accounts of FN Advisory
  • By Tom Winnifrith
  • 4 October 2026, 20:02
AAU
Ariana Resources – Dokwe project Feasibility Programme update follows interims, Buy
  • By HotStockRockets
  • 4 October 2026, 18:05
Gold
The View From The Montana Log-Cabin As Gold Falls Again In Face Of Bond Rout
  • By Nigel Somerville
  • 4 October 2026, 17:22
Quiz
The ShareProphets Sunday Pub Quiz #366
  • By Darren Atwater
  • 4 October 2026, 13:28
Blackboard
Visual Aid: Who Controls the Critical Minerals Powering AI?
  • By Darren Atwater
  • 4 October 2026, 13:17
URU
URU Metals – Last Minute Results And A Bucket-Shop Special Smash’n’Grab Placing
  • By Nigel Somerville
  • 4 October 2026, 13:16
Reading
Sunday Long Reads: Britain back in EU?, Lazy Hitler, Electrician Wannabee, I, Claudius, AI v the Pope
  • By Darren Atwater
  • 4 October 2026, 13:14
Top-10
Notes from Underground – Most read articles for the week ending October 3
  • By Darren Atwater
  • 4 October 2026, 13:14

Saturday »

Bearcast
Tom Winnifrith Bearcast: £1.2m of questions as the Reabold bid for Union Jack fails
  • By Tom Winnifrith
  • 3 October 2026, 20:46
V3TC
Vaultz Capital – third time lucky? Not on your nelly - more red flags than May Day in Moscow
  • By Tom Winnifrith
  • 3 October 2026, 19:14
Atomic
Video: The Uranium Blow-Off Top, AI Hyper-Scalers & ‘Huge Value’ in The Miners
  • By Tom Winnifrith
  • 3 October 2026, 17:16
BMS
Braemar – half-year trading update, an “increased volatility”-benefitting Buy
  • By HotStockRockets
  • 3 October 2026, 17:10
Price-Vs-Value
ShareProphets readers tips for 2026 prize competition – (just after) end-September update
  • By Steve Moore
  • 3 October 2026, 16:55

Friday »

Bearcast
Tom Winnifrith Bearcast from my sick bed
  • By Tom Winnifrith
  • 2 October 2026, 16:22
KMK
Kromek – “expansion to its revolving credit facility”, but I thought it was profitability “slightly ahead of expectations”?
  • By Steve Moore
  • 2 October 2026, 16:20
EAAS
eEnergy – “pleased to announce” fundraising. Er, really?!…
  • By Steve Moore
  • 2 October 2026, 14:38
Gold
Video: Why These Critical Metals Will Explode Higher, ‘Uncharted Territory’ For Gold
  • By Tom Winnifrith
  • 2 October 2026, 13:21
PDL
Petra Diamonds misleads as it finally fesses to the HMRC winding up petition
  • By Tom Winnifrith
  • 2 October 2026, 13:11
RM
RM plc – sale of Technical Teaching Solutions business, still a sum-of-the-parts Buy
  • By HotStockRockets
  • 2 October 2026, 12:49
VLRM
EXPOSE: Valereum interim accounts demonstrate grotesque non compliances with IFRS 9
  • By Tom Winnifrith
  • 2 October 2026, 12:05
AMRQ
Amaroq – “pleased” with further Nanoq drilling programme and metallurgical test work, here’s why…
  • By Tom Winnifrith & Steve Moore
  • 2 October 2026, 11:57
QBT
Quantum Blockchain Technologies deeper dive accounting nerdery, nothing adds up, wholesale IFRS breaches
  • By Tom Winnifrith
  • 2 October 2026, 11:48
Bear
The Easy Money Fairy Tale Is About To End Violently says the world's second most foul mouthed financial podcaster
  • By Tom Winnifrith
  • 2 October 2026, 11:45

Thursday »

Boom
Fagash vs Chris Gilbert death match Round 2 at Sharestock 2027: early bird priced tickets on sale now
  • By Tom Winnifrith
  • 1 October 2026, 16:34
Bearcast
Tom Winnifrith bearcast: a new share trade
  • By Tom Winnifrith
  • 1 October 2026, 16:22
ECP
EXPOSE: £24m cap Eight Capital Partners declared profit but a looming liquidity challenge
  • By Tom Winnifrith
  • 1 October 2026, 14:43
TPT
Topps Tiles – “expects adjusted profit before tax for the full year to be in line with current market expectations”, not the initial expectations though!…
  • By Steve Moore
  • 1 October 2026, 14:17
QBT
Quantum Blockchain Interims: how is this AIM posterboy company not classified as bust?
  • By Tom Winnifrith
  • 1 October 2026, 13:13
Beggar
To be fair to Andy Burnham and chancellor Healey as the 30 year bond tops 6%
  • By Tom Winnifrith
  • 1 October 2026, 11:26
LST
Light Science Technologies – after just in August “confidence in a strong second half has strengthened”, why are the shares now slumping on a “Trading Update”?…
  • By Steve Moore
  • 1 October 2026, 10:53
ECOB
Eco Buildings – interims, a progress in Albania and elsewhere STRONG BUY, this could multibag by Christmas
  • By HotStockRockets
  • 1 October 2026, 10:40
VLRM
Valereum Interims Part 1: A fess up on past untruths, the auditor calls out cock & it looks to be bust!
  • By Tom Winnifrith
  • 1 October 2026, 10:31
Bully
Paul Mathieson back where he started – my mother’s suicide, this time he ropes in my late father as well
  • By Tom Winnifrith
  • 1 October 2026, 08:06

Wednesday »

WPHO
Windar Photonics – interims, how strong a base now “to restructure and grow the business”?
  • By Steve Moore
  • 30 September 2026, 16:27
Bearcast
Tom Winnifrith bearcast: from Avacta's crazy valuation to a £1 billion joke, Mr Turd and a potential 25 bagger
  • By Tom Winnifrith
  • 30 September 2026, 14:57
KEN
Kendrick interims: do the maths, its got no money at all! Bailout placing ahoy! £24 million Timber!
  • By Tom Winnifrith
  • 30 September 2026, 13:18
TAND
Tan Delta Systems – interims argue “a strategic market position with a compelling offer”. Really?
  • By Steve Moore
  • 30 September 2026, 13:05
TLW
Tullow $393 million tax blow – could that sink the ship?
  • By Tom Winnifrith
  • 30 September 2026, 12:46
Bear
Video: Food Shortages, Inflationary Spiral & Why Gold Miners Will Benefit ‘Tremendously’
  • By Tom Winnifrith
  • 30 September 2026, 11:27
SALT
If Microsalt hits breakeven in 2027 as it promises I am a banana & so is Evil Banksta
  • By Tom Winnifrith
  • 30 September 2026, 10:53
FUTR
Future plc – argues trading “in line”, but why after previously “accelerating” its share buyback is it now to “pause” it then?
  • By Steve Moore
  • 30 September 2026, 10:37
BMV
BREAKING: Sath Ganesarajah of Bluebird breaks the rules yet again
  • By Tom Winnifrith
  • 30 September 2026, 10:09
AGI
EXPOSE: Potentially AI – significant loss in last interims before RTO and breaches of IFRS accounting standards
  • By Tom Winnifrith
  • 30 September 2026, 10:03

Tuesday »

GENI
GENinCode – interims, with “revenues have not been as strong as hoped” how’s the balance sheet position now?
  • By Steve Moore
  • 29 September 2026, 15:39
Bearcast
Tom Winnifrith Bearcast: This is madness Home Secretary and all about Kefi
  • By Tom Winnifrith
  • 29 September 2026, 15:35
LIKE
Likewise Group – interims, a “materially ahead of market expectations” Buy
  • By HotStockRockets
  • 29 September 2026, 13:18
RBD
Will Reabold’s humiliation be announced Friday or Monday? A share only for lemmings either way.
  • By Tom Winnifrith
  • 29 September 2026, 12:36
TGP
Tekmar – “pleased to report”… a trading warning!
  • By Steve Moore
  • 29 September 2026, 11:14
Bully
Paul Mathieson writes to my wife again
  • By Tom Winnifrith
  • 29 September 2026, 11:07
Gold
Video: Rick Rule sees a ‘Generational Opportunity’ In Gold Miners, ‘Substantially’ Higher Gold Prices Ahead
  • By Tom Winnifrith
  • 29 September 2026, 10:41
TERN
EXPOSE: Tern Results, another dog’s dinner & why is a new corporate car needed?
  • By Tom Winnifrith
  • 29 September 2026, 10:18
TEK
Tek Capital: when is a profit pure fiction? Bailout placing
  • By Tom Winnifrith
  • 29 September 2026, 10:03
KEFI
BREAKING: KEFI - Market abuse with apparently fake broker note
  • By Tom Winnifrith
  • 29 September 2026, 08:00

Monday »

Bearcast
Tom Winnifrith Bearcast: Gold and the 1970s and Blackbird lurches to another bailout
  • By Tom Winnifrith
  • 28 September 2026, 16:30
XPF
XP Factory – argues “best served” focusing exclusively on Escape Hunt rollout, so what about the previously-stated “highly complementary” Boom Battle Bar business?…
  • By Steve Moore
  • 28 September 2026, 16:10
PRE
Pensana: two questions Paul Atherley MUST answer
  • By Tom Winnifrith
  • 28 September 2026, 14:28
SQZ
Serica Energy moves to the main market and has a strong investment case - buy on any weakness
  • By Gary Newman
  • 28 September 2026, 13:46
MET
Metir – interims, “determined to complete a fundraise… to enter 2027 with increasing confidence”. Er, it means to be able to continue trading!…
  • By Steve Moore
  • 28 September 2026, 13:29
SDI
SDI Group – AGM Trading Update, continuing trading delivery value
  • By HotStockRockets
  • 28 September 2026, 12:26
COIN
Coinsilium: more about that second pig and pork
  • By Tom Winnifrith
  • 28 September 2026, 12:14
CKT
Checkit plc – interims emphasising “value-creation framework”, but how exciting is it?
  • By Steve Moore
  • 28 September 2026, 11:39
Bully
BREAKING: Not Very Gneiss message, if not an outright threat to Union Jack’s Craig Howie
  • By Tom Winnifrith
  • 28 September 2026, 11:23
CRTA
Letter to AIM Regulation and the FCA: Cirata (again)
  • By Tom Winnifrith
  • 28 September 2026, 10:57
Sinking_Ship
Is Nuburu overpaying for Tekne S.pA? Is the Pope a Catholic?
  • By Tom Winnifrith
  • 28 September 2026, 08:21