Cakebox (CBOX) has already warned that results for the six months to 30 September would be piss poor and it did not disappoint but folks who have lost a packet ignoring our numerous red flag warnings had a straw to clutch at, one covered with jam tomorrow.
Specialist retailer of fresh cream cakes Cake Box Holdings (CBOX) states that it “is pleased to announce the appointment of Liberum Capital Limited as joint corporate broker to the company with immediate effect”. With the shares currently down, to 108p, in response, why might the market not be pleased?
Back in November of last year the CEO of Cake Box (CBOX) sold 3 million shares at 350p to mug fund managers. That means that over the past two years he has trousered £16.4 million at 170p and 350p. Lucky him. The company, which I have called out for months as a slam dunk car crash waiting to happen, has recently served up a horrific profit warning and its shares touched 90p. But then the CEO invested £250,000 at 121p and hey presto the shares are now 142p – more than halfway back to the pre-warning 180p level. This is absurd.
Lucian Miers may have become a big fan of Cake Box’s (CBOX) egg-free mega calorie cream cakes but it seems that others are taking a different view. You have been repeatedly warned that this was a disaster in waiting and today there is a catastrophic profits warning and it is only going to get worse. How jolly glad the CEO and his Mrs who sold 3 million shares at 350 to poor dumb sheeple fund managers last November and 3.75 million 170p in September 2020 will be to have banked £16.88 million as the shares are now just 98p. And things will get worse.
Specialist retailer of cream cakes Cake Box (CBOX) has announced it will publish full-year results on 27th June following an end of year audit process which has raised “an issue” in terms of the Companies Act 2006 and past dividend payments. Hmmm!
A “Trading Update” announcement from Cake Box Holdings (CBOX) commences that “the specialist retailer of fresh cream cakes, is pleased to announce a full year trading update for the 12 months ended 31 March 2022” and concludes that “with a strengthened team and investment in our operations and processes, we have all the right ingredients to continue to sustainably grow the Cake Box customer base, brand and Family”. So what of the announcement and a share price responding up to above 200p?...
Following, in January, excellent analysis noting accounting issues by Maynard Paton and added to by Tom Winnifrith on this website, Cake Box Holdings (CBOX) played it down as “commentary from a retail investor blogger”. Now “Management Changes and Trading Update”…
Both on Friday and today shares in Cake Box (CBOX) have fallen sharply. When Maynard Paton and this website first raised questions about the accounts and other matters just three weeks ago the stock was 325p. It is now 180p. So what is going on?
Today we were told that the COO of Cake Box (CBOX) had bought £50,000 of shares yesterday. Compared to the £10.5 million dump by his boss in November it is peanuts. Showing rather poor form, Dr Jaswir Singh made the purchase BEFORE rather than AFTER the company put out a weedy and patronising RNS trying to refute the bear case as explained HERE on Sunday. Surely the good Dr was aware that a refutation was coming and thus had price sensitive information? While Dr Singh was dealing like a dervish, Lucian Miers went to visit the franchise stores in Eastleigh and Southampton. The photo below is from Eastleigh.
Earlier this month-announced half-year results from egg-free cakes retailer Cake Box Holdings (CBOX) included CEO Sukh Chamdal stating “I'm delighted to report another strong performance… it's clear that our unique customer proposition remains highly attractive… we look ahead with confidence”. Now a shares transaction from Sukh Chamdal. Good news?...









