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Boom to bust in 5 years on AIM, Neil Woodford baby Eve Sleep – a few lessons as £52m goes to money heaven

By Tom Winnifrith | Monday 17 October 2022


Disclosure: I have no positions in any stocks mentioned, and no plans to initiate any positions within the next 72 hours. I wrote this article myself, and it expresses my own opinions. I am not receiving compensation for it (other than from ShareProphets). I have no business relationship with any company whose stock is mentioned in this article.


Eve Sleep (EVE) floated on AIM in May 2017 just two years after it started trading. It brought in Paul Pindar which had listed Purplebricks (PURP) the disruptor – no sniggering at the back – of estate agencies to help disrupt the world of mattresses which also needed disrupting. And Neil Woodford, whose funds owned 18% after an IPO which raised £32.8 million, was not the only fund manager who was made to look like a fool. Here is Luke Hakes of Octopus writing just after the IPO:

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