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Results: CBOX

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Ignore director spoof share purchases, fundamentals will out: ref Cake Box

Back in November of last year the CEO of Cake Box (CBOX) sold 3 million shares at 350p to mug fund managers. That means that over the past two years he has trousered £16.4 million at 170p and 350p. Lucky him. The company, which I have called out for months as a slam dunk car crash waiting to happen, has recently served up a horrific profit warning and its shares touched 90p. But then the CEO invested £250,000 at 121p and hey presto the shares are now 142p – more than halfway back to the pre-warning 180p level. This is absurd.


Cake Box Told y’all! Disastrous warning and it will get worse

Lucian Miers may have become a big fan of Cake Box’s (CBOX) egg-free mega calorie cream cakes but it seems that others are taking a different view. You have been repeatedly warned that this was a disaster in waiting and today there is a catastrophic profits warning and it is only going to get worse. How jolly glad the CEO and his Mrs who sold 3 million shares at 350 to poor dumb sheeple fund managers last November and 3.75 million 170p in September 2020 will be to have banked £16.88 million as the shares are now just 98p. And things will get worse.

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