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Seraphine Group (BUMP) has announced results for its year ended 3rd April 2022 including that it “has continued to follow its purpose to be 'with mums for the journey', providing fashionable, affordable, sustainable and innovative clothing and products for expectant women and parents… Our innovative product range, international reach and strong underlying economics put us in a robust position to focus on returning the business to profitable growth”. So what of a current 27p share price?

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Previously writing on maternity and nursing wear group Seraphine (BUMP), earlier this month with the shares down towards 30p I remained bearish. The shares last closed at just above 29p but why are they currently a further approaching 7% lower just today?...

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I suspect that very few investors and surprisingly few PLC directors have any idea what a recession looks like. For starters most folks in both camps are rich but in a recession, it is the poor or lower middle classes who get whacked hardest. That is especially so when it is an inflationary recession as those lower down the order tend to have the least ability to “play catch up” by forcing through pay rises. And secondly you have to be of a certain age to remember a savage inflationary recession as an adult – the last one was ended with some fairly painful medicine by the blessed Lady Thatcher forty years ago.

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Previously writing on maternity and nursing wear group Seraphine (BUMP), in February with the shares down towards 70p I noted having listed little more than 7 months ago… a lack-of-profits warning AGAIN! concluding that the deteriorating balance sheet and track record since listing meant it remains Bargepole. Now a “Year End Trading Update”...

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Maternity and nursing wear group Seraphine (BUMP) has announced a trading update commencing that it “has experienced strong sales growth in the 17 weeks to 30th January 2022 of 45%” and including that it expects full-year adjusted EBITDA of circa £4.5 million. With adjusted EBITDA being manipulated bullshit earnings, that doesn’t sound a lot considering a start of day market cap of more than £100 million…

NEWSFLOW

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A “CFO Appointment”-titled announcement from maternity and nursing wear group Seraphine (BUMP), stating it “is pleased to announce the appointment of Lee Williams as Chief Financial Officer… He will join the company in the first half of 2022”. So why’s it pleased and, having listed in July, is there not already a CFO?...

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A “Trading Statement” announcement from Seraphine Group (BUMP), a maternity and nursing wear company which only listed on 16th July. Should be fine then, a mere just over 2 months since listing...