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Immotion – trading update, how’s the previously argued “winning formula” looking?

Previously writing on ‘provider of 'Out of Home' virtual reality experiences’ Immotion Group (IMMO), I concluded in September I suggest “a winning formula” is still very much to be proven here – and currently continue to avoid. That was with the shares at 6.75p. They are currently at 2.725p… but that represents a more than 40% rise on the day following a “pleased to report” trading update...


Immotion – “pleased to announce agreements for three further installs” & interims argue “a winning formula”, but…

“Immotion Group PLC (AIM: IMMO.L), the provider of 'Out of Home' virtual reality experiences, is pleased to announce its interim results for the six months to 30 June 2019” and also “agreements for three further installs in its fast growing Aquarium sector”. However, a current 6.75p share price compares to a 10p IPO little more than a year ago…


Immotion – from July 2018 IPO “to become a leading participant in the 'Out of Home' VR experience market” to July 2019…

Immotion (IMMO) has announced “following the success of its recent VR installations into a range of high quality partners, that it has decided to focus its strategy predominantly on the roll out of its Partnership Model into high footfall locations. The visibility of higher margins and recurring revenues delivered from this model is, the directors believe, the best strategy for the group and its shareholders. To support this strategy, the company is carrying out a fundraising”

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